Phumudzo Siavhe, a presenter at community radio station Vhembe FM is making a name for himself in the local broadcasting industry.

Siavhe’s show, Mutingati, airs weekdays between 10:00 and 13 :00 and he also does the sport previews on Saturdays from 13:00 to 15:00.

Siavhe, who hails from Ha-Mashau, started his primary schooling at Phinimini and completed his Grade 12 at Maligana High School. He also obtained a diploma in marketing from a Johannesburg college.

His radio career started in 2014, when he joined Makhado FM, where he stayed until 2016. He then took a break before starting at Vhembe FM in 2019.

“The station manager of Makhado FM and his team were very impressed with my talent and could not believe that I had no previous experience in radio. They immediately issued me with an appointment letter and asked me to start working the next day,” he said.

“The world of radio is evolving daily, and we have to learn new things. As a presenter, it is also very important to listen to the radio, read newspapers and magazines and to watch television to get updates on news around the globe. Because I’m working for a local community radio station, I also make sure that I provide a lot of local content for my listeners.”

He advises aspiring young radio presenters to love their work. “If you join the radio industry for fame, just know that you are definitely lost. Do what you love most in order to have peace of mind. For me, the love of radio supersedes anything else and I never drag myself to work,” he said.

He encourages young people to always keep themselves up to date with current affairs, so that they do not remain ignorant in a society where knowledge plays such an essential role. “Ignorance is no excuse. Youths need to take full responsibility for their own lives, or else they will find themselves living unfulfilled lives,” he said.